Wenox | Vídeos (Wenox-Digital Content Strategy)
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··Case of Success · Incae - panamericano 2018··

Every year, the Students Council of INCAE Bussiness School, collect money thru a open doors event that transmit the school´s culture. Our challenge was to increase ticket sales by 15% from last year, using transmedia content in Facebook and Instagram to generate traffic on the ticket website.

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clicks to tickets website
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TICKETS SALES
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dollars on sales
··market research · Icafé - SCA 2018 Seattle··

ICAFE´s challenge was to stand out as a coffee grower country and at the same time learn key information from costumers attending SCA Coffee Expo in Seattle, Washington. Using storytelling in Instragram, Annia, a tourist guide from Tarrazú, Costa Rica, was able to generate social interaction and new audiences.

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dms from new followers
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Relevant key surveys answered
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Accounts reached